Aquasource
AquaSource shares with its audience a commitment to research, knowledge, and a deep respect for both the body and the environment. Its brand identity expresses the profound connection between humanity and nature, brought to life across social platforms and the website for its Winter campaign.
Aquasource
Concept Proposal
2022
Branding
vISUAL
MOTIONS
PACKAGING
UI
LANDING PAGE
NEWSLETTER
INFOGRAPHICS
Brief
Develop a winter festive campaign that introduces a sense of celebration while remaining coherent with AquaSource’s values, visual language, and target audience. The aim is to explore creative solutions that connect with a young, conscious, and travel-driven community, primarily through digital channels.
Concept
The concept embraces the themes of travel and nature, bringing them into the festive narrative through organic visuals and natural references. At the same time, infographic elements were introduced within the visual identity and website to provide greater clarity and transparency, helping customers better understand the products they are purchasing.
Brief
Develop a winter festive campaign that introduces a sense of celebration while remaining coherent with AquaSource’s values, visual language, and target audience. The aim is to explore creative solutions that connect with a young, conscious, and travel-driven community, primarily through digital channels.
Concept
The concept embraces the themes of travel and nature, bringing them into the festive narrative through organic visuals and natural references. At the same time, infographic elements were introduced within the visual identity and website to provide greater clarity and transparency, helping customers better understand the products they are purchasing.
